top of page

PROGRAMMATIC

Programmatic is an automated way of buying advertising space online. It is an advanced media buying technique that operates through online technological platforms called "DSP" or "Demand Side Platforms". Some examples are DV360

–which is Google's solution–, The Trade Desk or even Amazon.

​

Depending on your needs, I can support you at different levels of programmatic, from the creation of an internal programmatic team to the execution of campaigns or training. Here is a non-exhaustive list of the services I offer, contact me so that we can assess your needs and propel your programmatic media purchases.

Consulting

Support in your desire to adopt programmatic as your buying model, from needs assessment to creation of internal teams.

STRATEGY

Development of programmatic or audience strategies, for a single campaign or an annual strategy.

TRAINING

Training according to your needs, on the basics or advanced principles of programmatic, for all levels.

AUDIT

Audit of your current programmatic practices (strategy, execution, reports) and improvements proposal.

EXECUTION

Operational support, setup and management of programmatic media campaigns.

PROJECT MANAGEMENT

You would like to explore new ideas or innovations in the field?

You need someone to temporarily lead your execution teams?

bottom of page